Insights and Inspiration Blog

Vibrant CEO Discusses the Art of Branding with Albany Business Review
Vibrant's CEO recently sat down for an interview with Walter Thorne from the Albany Business Review to discuss all things branding.
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What We Can Take Away From Coca-Cola’s AI Soda
Coca-Cola's latest flavor utilizes AI and strategic marketing.
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Vibrant Showcases AI at NYCUA Marketing Conference
In an AI deep dive, Vibrant's creative director presented cutting-edge tools and how they're revolutionizing credit union marketing.
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AI Roundup: The Latest in Marketing Tools
These AI tools are revolutionizing the way we connect with audiences, optimize campaigns, and gauge performance.
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Keeping Audiences Engaged During a Rebrand
If your organization has considered a rebrand, you’re already aware that it can be easy to put your audience on the back burner in the process.
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The Power of Collaboration
As brands continuously seek innovative ways to engage their audiences, partnering with another brand or a celebrity has proven to be a powerful tool for boosting visibility and creating a memorable impact.
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Vibrant in the News: Embracing AI with the Times Union
Recently, Vibrant Brands CEO spoke with the Times Union about unlocking the potential of AI in marketing.
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Utilizing TikTok to Reach a Younger Audience
Explore the power of TikTok and learn how to effectively utilize this platform to engage with a younger audience.
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How Brands Are Using Instagram Threads
By now you’ve most likely heard of the new Instagram Threads launched by Mark Zuckerberg. Here's how brands are using it so far.
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Beyond Pride: Tips for Year-Round LGBTQ+ Inclusive Marketing
More than ever before, customers are demanding authenticity from the businesses they frequent.
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