Insights and Inspiration Blog

Article header for AI Roundup: The Latest in Marketing Tools

AI Roundup: The Latest in Marketing Tools

Oct 16, 2023

These AI tools are revolutionizing the way we connect with audiences, optimize campaigns, and gauge performance.

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Article header for Keeping Audiences Engaged During a Rebrand

Keeping Audiences Engaged During a Rebrand

Aug 29, 2023

If your organization has considered a rebrand, you’re already aware that it can be easy to put your audience on the back burner in the process.

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Article header for The Power of Collaboration

The Power of Collaboration

Aug 15, 2023

As brands continuously seek innovative ways to engage their audiences, partnering with another brand or a celebrity has proven to be a powerful tool for boosting visibility and creating a memorable impact.

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Article header for Vibrant in the News: Embracing AI with the Times Union

Vibrant in the News: Embracing AI with the Times Union

Aug 7, 2023

Recently, Vibrant Brands CEO spoke with the Times Union about unlocking the potential of AI in marketing.

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Article header for Utilizing TikTok to Reach a Younger Audience

Utilizing TikTok to Reach a Younger Audience

Jul 20, 2023

Explore the power of TikTok and learn how to effectively utilize this platform to engage with a younger audience.

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Article header for How Brands Are Using Instagram Threads

How Brands Are Using Instagram Threads

Jul 11, 2023

By now you’ve most likely heard of the new Instagram Threads launched by Mark Zuckerberg. Here's how brands are using it so far.

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Article header for Beyond Pride: Tips for Year-Round LGBTQ+ Inclusive Marketing

Beyond Pride: Tips for Year-Round LGBTQ+ Inclusive Marketing

Jun 30, 2023

More than ever before, customers are demanding authenticity from the businesses they frequent.

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Article header for Making The Most of the Summer Slump

Making The Most of the Summer Slump

Jun 16, 2023

Summer brings sunny days, vacations, and a relaxed atmosphere. However, for many businesses, it can also be a time when work slows down, leading to what is commonly known as the "summer slump."

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Article header for Building a Google Ad Budget

Building a Google Ad Budget

Jun 13, 2023

The business of digital marketing is just that–a business. That means many of our clients' top priorities are a balanced budget and a noticeable return on investment. 

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Article header for Should Your Brand Utilize Nostalgia Marketing?

Should Your Brand Utilize Nostalgia Marketing?

May 23, 2023

Nickelodeon is bringing back the splat! Many Twitter users were made aware of Nickelodeon’s rebrand recently through a tweet by Adweek. While the tweet seemed […]

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