Insights and Inspiration Blog
Negative Reviews Might Help Boost Your Brand
From Amazon star ratings to #tiktokmademebuyit, people look for the opinions of others before they make decisions. While most brands strive to accumulate stellar reviews, […]
Read more
Super Bowl 2022: What to Expect from Advertisers
It’s the biggest advertising event of the year – Super Bowl Sunday. While the Los Angeles Rams face off against the Cincinnati Bengals, brands across […]
Read more
How to Leverage Social Influence
As an entrepreneur, you really need to stop and think about what makes consumers behave the way they do. Why do they shop where they […]
Read more
Five Ways To Stand Out Online As A Small Business
As a small business, it can be difficult to stand out among the crowd. This can be frustrating for any entrepreneur because, in order to […]
Read more
Branding Takeaways From M&M’s Character Refresh
Much like websites, brands need updates too. Take it from M&M’s, which recently refreshed its beloved candy mascots as part of its commitment to inclusivity. […]
Read more
Vibrant Deep Dive: Why Podcast Advertising Is Effective
Think about your favorite podcast. Now think about the ads you hear while listening. Do you remember who the advertisers were? Chances are, especially if […]
Read more
3 Marketing Tips To Consider In 2022
2021 was a groundbreaking year for the marketing industry. Not only did virtual reality and artificial intelligence take center stage, but companies became savvier about […]
Read more
Why Data is Just as Important as Creativity in Marketing
Marketing strategy and creativity often go hand-in-hand in peoples’ minds. Without captivating copy and eye-catching designs, a business’s marketing plan would be on par with a […]
Read more
Is Social Commerce The Future Of Influencer Marketing?
Advertising trends come and go, but influencer marketing is here to stay. And as technology and social media apps evolve, influencer marketing does, too. For […]
Read more
ICYMI: The Chronological Feed Is Coming Back To Instagram
This just in – Instagram’s Adam Mosseri announced the company plans to bring back a version of its chronological feed in 2022. The news comes […]
Read more